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6 tips to see it all at SuperZoo

super zoo 2022 logo featuring a variety of pets

Liz Mattise, Kinship

Going to SuperZoo? If you’ve found yourself the target of jealousy in your Petcare Provider circle, that’s totally to be expected. SuperZoo has roots that go back upwards of 70 years and is easily one of the most attended pet industry trade shows in North America. Tack on the glitz and glamor of Vegas as the backdrop and you’ve got yourself one heck of an event.

But how do you make the most of your SuperZoo experience?

  1. The early bird gets the worm. But first, coffee! 
    SuperZoo kicks off with its Education Presentations as early as 8 a.m. on Monday, August 22. Lucky for you, The Shoppes at Mandalay Place has you covered. For something familiar and delicious, you can check out Starbucks. 

    Are you looking for a little luxury before you start your day? Sea Breeze Café is a great place for a sit-down breakfast. Or maybe you want to keep it casual and check out Citizen’s Kitchen & Bar. Last but definitely not least, in the heart of the resort itself, you can grab a specialty coffee at Hazel’s Coffee & Cocktails.
  1. Map out the presentations ahead of time.
    If you’ve got yourself an education pass, you’ll want to map out the presentations you’ll sit in on and schedule accordingly. Check out the schedule here. There are two types of education presentations – Retail and Grooming. You can purchase a pass for either or both for your choice of days or for the entirety of SuperZoo. Monday and Tuesday are jam packed with presentations to choose from, so choose wisely! 

    If you didn’t opt in for an education pass, don’t fret! There are plenty of show floor talks on Tuesday and Wednesday, ranging from tech to social media, wellness, and profitability. You’ll find the show floor talks at booth #5725 and they’re free to all attendees.
  1. Stop by these booths & exhibit sections. 
    Ready to stretch your legs and check out the exhibitions? I hope you brought comfortable shoes because sprawling doesn’t quite cover this year’s floorplan

    Make sure to stop by booth #1436 in Groomer’s Marketplace to say hi to us at GoodFriend and pick up some exclusive swag. Why not schedule some time to hang out with us? We can talk about what we do, how we do it, and setting up your GoodFriend listing! We’ll even have the folks from DangerBooth at the ready to snap some shots. Get a professional headshot or a silly photo op of you and your pup right on the spot! 

    You’ll want to check out the different exhibition sections, from our home in Groomer’s Marketplace, to Natural and Health, Specialty and Lifestyle, and more. You’ll definitely put in some steps on the show floor!

 Fuel up.

  1. Worked up an appetite yet? Let’s talk lunch. Have we talked about how we love The Shoppes at Mandalay Place? Whether you’re looking to grab a quick bite and jump right back into the SuperZoo action or a sit-down reprieve from the chaos of your day, there’s a place for you just a ten-minute walk away. You can grab and go at The Buffet at Luxor, have a seat and some shepherd’s pie at Ri Ra’s Irish Pub, or have a burrito at the Border Grill, just to rattle off a few spots.
  1. Check out the competition. 
    Now that you’ve got a full belly, let’s get into some friendly competition. Competitors for SuperZoo’s Grooming Contests will be hard at work throughout SuperZoo in over a dozen different categories. Groomers who win will land some hefty cash prizes. 

    We highly recommend checking out the Best First Time Competitor in Show Contest Wednesday afternoon, sponsored by GoodFriend. Hey, that’s us! The Grooming Contests grand finale is the Super Jackpot where the winner takes home $10,000 and a trip to Groomania in Belgium. For spectators, you can expect fast-paced excitement, fur flying, and lots of adorable dogs.
  1. Get the scoop at The New Product Showcase. 
    Still feeling that competitive buzz? SuperZoo will not disappoint. The New Product Showcase is a bustling area of the show floor featuring what’s new in the world of pet retail. You can stop by anytime to check out the products, but the real excitement comes to a head on Tuesday at 3:00 p.m. when the judges choose the winners. 1st Place and Runner Up will be chosen in categories including, Dog, Cat, Grooming, Purchase Displays, and tons more! 

    All categories will be vying for the ultimate title of Best New-to-Market Pet Product for 2022. Winners receive all the clout SuperZoo can give, from SuperZoo app and social media features to industry-wide recognized press releases throughout trade and consumer publications. With that sort of backing, the winning products are bound to become a Big Deal.
  1. Tag GoodFriend in your pictures! 
    Tag @GoodFriend on IG or Facebook in all of your SuperZoo pictures. We’ll share them with our social media audiences.

    So, there you have it! You’ve made it through your SuperZoo experience. Your feet should be tired, and your luggage should be full of awesome swag. Now... who’s ready for next year?


08/01/22
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